CAFFEINE & CARS
An immersive Café & Showroom underpinning a HQ Campus
Here conversations begin over a great cup of coffee and a bite to eat. Patrons are surrounded by lifestyle props and cues - and can discover the brand at their leisure.
The journey transitions from coffee to lifestyle cues - iPads, books and props - and then eventually conversations lead to the cars themselves.
This is an emotive window into a refreshed and reinvigorated brand. It is lifestyle orientated and inspiring.
This is spatial brand immersion at it’s most emotive.
Project in Ideation Phase.